MarketSharp vs Service Fusion
Head-to-head comparison of pricing, features, integrations, and use-case fit.
MarketSharp
CRM for home improvement and remodeling contractors, from lead to production
- Starting price
- From $182/mo
- Best team size
- 10+
- Free trial
- None listed
Service Fusion
All-in-one field service software
- Starting price
- From $208/mo
- Best team size
- 5-50
- Free trial
- None listed
What actually separates them
Only the points where our data on MarketSharp and Service Fusion differs. A feature or integration missing from one tool's list means our entry does not record it, not that the tool lacks it. Everything they share is further down.
- → Entry price: MarketSharp starts at $182 a month base, more as users are added; Service Fusion starts at $208 a month for the company.
- → Trades served: Service Fusion serves Landscaping & Lawn Care, Cleaning Services, Pool Service, Locksmith, Appliance Repair, Handyman Services, Pressure Washing & Window Cleaning. The other tool's entry does not list them.
- → Integrations listed for one tool only: MarketSharp: quickbooks, zapier, paysimple, greensky; Service Fusion: quickbooks online, quickbooks desktop, acorn finance.
- → Fit for shared trades: Service Fusion scores higher for HVAC (9/10 vs 5/10), Plumbing (9/10 vs 5/10), Electrical (9/10 vs 5/10).
- → Features listed for one tool only: MarketSharp: lead management, crm, document management; Service Fusion: dispatching, invoicing, gps tracking.
Quick verdict
MarketSharp: Remodelers, window and door, roofing, siding and other home improvement contractors that sell through in-home appointments and want lead tracking, marketing campaigns and production tracking in one CRM.
Service Fusion: Growing service businesses that want unlimited users on a flat monthly price.
Vertical fit favors Service Fusion in 6 of 8 shared trades.
MarketSharp has the lower starting price (From $182/mo).
MarketSharp lists more integrations in our data (15 vs 3).
Decision matrix: which one is right for you?
Pick MarketSharp if…
- → Your situation matches MarketSharp's target profile: Remodelers, window and door, roofing, siding and other home improvement contractors that sell through in-home appointments and want lead tracking, marketing campaigns and production tracking in one CRM
- → Entry price matters most: MarketSharp starts at $182 a month base, more as users are added; Service Fusion starts at $208 a month for the company
- → Integrations matter: MarketSharp lists 15 integrations in our data, against 3 for Service Fusion
- → You want a longer track record: MarketSharp was founded in 1996, Service Fusion in 2014
Pick Service Fusion if…
- → Your situation matches Service Fusion's target profile: Growing service businesses that want unlimited users on a flat monthly price
- → You work in HVAC, Plumbing or Electrical: Service Fusion has the higher vertical-fit score there (HVAC: 9/10 vs 5/10)
- → You serve several trades: Service Fusion serves 15 trades in our data, against 8 for MarketSharp
Pricing side-by-side
| Tier | MarketSharp | Service Fusion |
|---|---|---|
| Tier 1 | Standard: $182/mo | Starter: $208/mo |
| Tier 2 | Pro: $319/mo | Plus: $325/mo |
| Tier 3 | Ultimate: $457/mo | Pro: $533/mo |
MarketSharp starts on Standard, at $182 a month base, more as users are added; its top published tier, Ultimate, is $457 a month. Service Fusion starts at $208 a month for the company on Starter; its top published tier, Pro, is $533 a month. MarketSharp's entry price is $26 a month lower.
Pros & cons
MarketSharp
- + Lower entry price: From $182/mo
- + QuickBooks integration listed (QuickBooks (product not specified))
- + Serves 8 trades in our data
- + Founded in 1996
- − Every plan is an annual contract, and each user after the first costs $40-$55 a month
- − Texting, marketing campaigns, quoting, payments and the QuickBooks connector are not on the Standard plan
Service Fusion
- + Higher vertical-fit score for HVAC, Plumbing or Electrical
- + QuickBooks integration listed (QuickBooks Online, QuickBooks Desktop)
- + Serves 15 trades in our data
- + Founded in 2014
- + Flat monthly price per plan, not per user
- − Higher entry price than per-seat plans for small teams
- − Inventory, job costing and integrated voice start on Plus
- − GPS tracking and some document features are add-ons
- − No free trial listed
Feature comparison
Features as listed in our entries. The lists use different words for similar features, so check a feature you need on both vendors' sites.
Listed for MarketSharp only
- + lead management
- + crm
- + document management
- + reporting
- + two way texting
- + marketing automation
- + email marketing
- + estimates quotes
- + payment processing
- + job costing
- + project management
Listed for both
- ✓ scheduling
- ✓ esignature
Listed for Service Fusion only
- + dispatching
- + invoicing
- + gps tracking
- + voip phone
- + inventory
- + unlimited users
Integrations
Listed for MarketSharp only
- + quickbooks
- + zapier
- + paysimple
- + greensky
- + angi
- + zillow
- + modernize
- + craftjack
- + networx
- + five9
- + salesrabbit
- + spotio
- + guildquality
- + listen360
- + constant contact
Listed for both
None in common in our data
Listed for Service Fusion only
- + quickbooks online
- + quickbooks desktop
- + acorn finance
Which fits better in each trade
| Trade | MarketSharp fit | Service Fusion fit | Winner |
|---|---|---|---|
| HVAC | 5 / 10 | 9 / 10 | Service Fusion |
| Plumbing | 5 / 10 | 9 / 10 | Service Fusion |
| Electrical | 5 / 10 | 9 / 10 | Service Fusion |
| Roofing | 7 / 10 | 7 / 10 | Tie |
| General Contractors | 7 / 10 | 7 / 10 | Tie |
| Garage Door | 6 / 10 | 7 / 10 | Service Fusion |
| Solar | 6 / 10 | 7 / 10 | Service Fusion |
| Painting | 6 / 10 | 7 / 10 | Service Fusion |
Vertical-fit scores (1-10) rate how well each tool is built for the trade, checked against the trades the vendor's own pages say it serves. See methodology.
Frequently asked questions
Which is better, MarketSharp or Service Fusion?
It depends on your trade, team size and budget. MarketSharp is best for remodelers, window and door, roofing, siding and other home improvement contractors that sell through in-home appointments and want lead tracking, marketing campaigns and production tracking in one CRM. Service Fusion is best for growing service businesses that want unlimited users on a flat monthly price. See the decision matrix above, and the trade-by-trade fit table if you work in one trade.
Is MarketSharp cheaper than Service Fusion?
MarketSharp has the lower entry price: $182 a month base, more as users are added, against $208 a month for the company for Service Fusion. Total cost depends on your team size, the plan you need and any add-ons; see the pricing table above.
Can MarketSharp and Service Fusion integrate with QuickBooks?
MarketSharp lists QuickBooks (product not specified). Service Fusion lists QuickBooks Online and QuickBooks Desktop. Check which way each sync runs, and on which plans, in each tool's full review before you buy.
Do MarketSharp or Service Fusion offer a free trial?
MarketSharp: no free trial in our data. Service Fusion: no free trial in our data.
Can I move from MarketSharp to Service Fusion (or the other way)?
Our data does not record migration support for either tool. Ask both vendors which records they import and export (customers, jobs, invoices, recurring agreements, price books), in which file format, and whether they help with the import.
MarketSharp vs Service Fusion: which has better customer support?
Our data does not record support channels or response times for either tool. Ask each vendor which support comes with the plan you would buy. Each full review links to G2 and Capterra, where you can read current user reviews.
Which suits a solo contractor, and which a growing team?
Our data puts MarketSharp's best team size at 10+ and Service Fusion's at 5-50. MarketSharp's entry price is $182 a month base, more as users are added; Service Fusion's is $208 a month for the company. Price both at the team size you expect to have, not only today's.
Need a deeper look?
See our full reviews with each tool's pricing tiers, integrations and weaknesses.
Should your product be in this comparison?
We check MarketSharp and Service Fusion against their own websites and list the cons next to the pros. If you build a competing product that is not listed here, you can submit it for editorial review. An evaluation can end with or without a listing.
Listings are free. We do not accept payment for inclusion, for placement, for a score, or to remove a documented con. Read this page first and decide whether you want that.