Lead generation · Morocco · Head-to-head

Allopro (ex-Bricall) vs Sabab.ma

Two Morocco lead generation options, compared side by side for Morocco trades.

Which should you choose?

Allopro (ex-Bricall) is Tier S: our check found its prices published on its own website. Sabab.ma is Tier A. Compare the typical pricing shown for each below. The tier is not a quality ranking: weigh the pros, cons, pricing and Morocco-specific notes below against your trade and region.

Allopro (ex-Bricall)

Tier S · Published prices

Plateforme marocaine de services à domicile : jusqu'à 5 devis de maalems

Allopro (page title still 'Bricall') is a Moroccan home-services directory where clients describe a job and receive up to 5 quotes from providers, and providers pay for listing packs that add listings, visibility and badges. It covers 15 cities and lists 213+ providers, with fit-out, electrical, plumbing, repairs, painting and renovation the largest categories on 2026-09-30. Payment for the work goes directly from client to provider.

Pros

+ Published prices, with a free Starter listing
+ Clients can receive up to 5 quotes for one job
+ Trades are the largest categories (fit-out, electrical, plumbing, painting)
+ Providers register with a CIN and a verified phone, per the terms

Cons

− Packs buy visibility, not guaranteed leads
− Packs are not refundable once activated
− Small provider base (213+ listed)
− Mixes trades with cleaning, events, lessons and moving

Morocco note

Allopro sells monthly listing packs in dirhams (99 to 399 DH) that raise a maalem's visibility and show the phone number, and clients can get up to 5 quotes per request. Packs can be paid by card, bank transfer or cash, and the terms say they are not refundable once activated.

Typical Morocco pricing: Starter free (1 listing, 7 days); Base 99 DH per month; Pro 199 DH per month; Master 399 DH per month. Add-ons from 19 DH (urgent badge) to 149 DH one-off (Verification+). The terms say invoices include VAT and the fiscal stamp.

Full review → Visit →

Sabab.ma

Tier A · Listed

Trouvez un plombier, un électricien ou un artisan près de chez vous au Maroc

Sabab.ma is a Moroccan mobile app that lists nearby workers in 8 trades, including plumbers, electricians, air-conditioning technicians, painters and masons, sorted by distance. Clients call or WhatsApp the worker directly; there is no booking and, per its terms, no payment inside the app. Workers create a profile with their trade, photos and location, and Sabab says each profile's phone number is verified before publication.

Pros

+ Trades-focused catalogue (plumbing, electrical, air conditioning, painting, masonry)
+ Free for clients to download, search and view profiles
+ Direct phone or WhatsApp contact, no booking step
+ iOS and Android apps, French and Arabic

Cons

− No fees or plans for professionals published
− Consumer jobs, not B2B projects
− Includes cleaning, moving and gardening
− Terms name no company or address, only a contact email

Morocco note

Sabab shows profiles by distance and lets the client call or WhatsApp the worker directly, so for a Moroccan tradesperson it works as a free-to-browse visibility listing rather than a paid lead channel. Sabab says it verifies each worker's phone number but gives no quality guarantee.

Typical Morocco pricing: Free for clients (download, search and profile viewing). No prices for professionals published; the terms say Sabab processes no payments in the app.

Full review → Visit →

More Morocco options

See all Morocco lead generation vendors and the rest of the Morocco directory.

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