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Blue Corona (merged into RYNO Strategic Solutions, an EverService Holdings company) Review
Home-services digital marketing agency, founded in 2007, that merged into RYNO Strategic Solutions on October 1, 2024 and now operates under the RYNO brand
Quick verdict
Blue Corona (merged into RYNO Strategic Solutions, an EverService Holdings company) is best for Home-service contractors who want one agency to run several channels (website, SEO, PPC, email, social) and are willing to evaluate RYNO, which Blue Corona merged into in October 2024. Pricing: Not published; quoted by RYNO Strategic Solutions. No minimum term is published. Blue Corona no longer operates independently (it is now RYNO), and pricing and contract terms are not published.
About Blue Corona (merged into RYNO Strategic Solutions, an EverService Holdings company)
Blue Corona is a digital marketing agency for home-service businesses. Its about page says it was founded in 2007 by Ben Landers with the help of Bob Perini, and its site lists an office in Gaithersburg, Maryland. EverService, a provider of tech-enabled business services, acquired Blue Corona in November 2022 and acquired RYNO Strategic Solutions in May 2023.
Effective October 1, 2024, Blue Corona and RYNO Strategic Solutions merged and now operate under the RYNO Strategic Solutions brand. The merger announcement says RYNO is a wholly owned subsidiary of EverService Holdings, LLC, a portfolio company of the growth equity firm Sunstone Partners, and that Mike Wilson is CEO of both RYNO and EverService Holdings. The bluecorona.com site still loads, but it carries a merger banner and a "Blue Corona Is Now RYNO" link to rynoss.com.
The bluecorona.com site lists website design and development, SEO, PPC, Google Local Services Ads, email marketing, social media marketing, OTT (streaming TV) advertising, live lead capture, chat, lead recovery, and tracking and reporting. Its industry list includes HVAC, plumbing, electrical, pest control, roofing, remodeling, garage doors, landscaping, painting, moving, solar, windows and doors, flooring, home builders and franchises.
Neither bluecorona.com nor the merger announcement publishes retainer prices or contract terms, so price and minimum commitment are quoted by RYNO. Because Blue Corona now operates as RYNO (profiled separately in this directory), evaluate RYNO's current team, services and terms directly.
The trade-off: the combined agency lists a broad multi-channel service menu across many home-service trades, but you are buying from RYNO under EverService's ownership, and you need a quote to learn the price and contract length.
How it works
Contact RYNO Strategic Solutions (bluecorona.com links visitors to rynoss.com) to discuss your business and marketing needs. RYNO proposes a scope from its service list, which on bluecorona.com includes websites, SEO, PPC, Local Services Ads, email, social media, OTT advertising, lead capture and reporting. Retainer pricing and contract length are quoted; neither Blue Corona's site nor the merger announcement publishes them.
Pros & cons
What works
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Broad multi-channel service list
The site lists websites, SEO, PPC, Local Services Ads, email, social media, OTT advertising, live lead capture, chat and reporting.
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Long operating history (since 2007)
Blue Corona's about page says it was founded in 2007; that history now sits inside RYNO.
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Wide trade coverage
The site lists more than a dozen home-service industries, from HVAC and plumbing to pest control, moving and solar.
What doesn't
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Now operates as RYNO
Blue Corona merged into RYNO Strategic Solutions effective October 1, 2024 and unified under the RYNO brand, so the Blue Corona name no longer describes an independent agency. Evaluate RYNO's current team, terms and reporting rather than Blue Corona's pre-merger track record.
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No published pricing or terms
Neither bluecorona.com nor the merger announcement lists retainer prices or contract length, so you must request a quote.
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Part of a larger holding company
RYNO is a subsidiary of EverService Holdings, which is backed by Sunstone Partners and bought Blue Corona in 2022 and RYNO in 2023; ask who will manage your account day to day.
Services & pricing
- Services offered
- seoppcweb designemailsocial media
- Pricing
- Not published; quoted by RYNO Strategic Solutions
- Minimum contract
- Not published
- Pricing model
- monthly retainer
- Trade specialty
- HVACPlumbingElectricalRoofingGeneral ContractorsLandscaping & Lawn CarePest ControlGarage DoorHandyman ServicesSolarMovingRestorationPaintingFlooringFire Protection & Life Safety
- Affiliate disclosure
- The link to Blue Corona (merged into RYNO Strategic Solutions, an EverService Holdings company) on this page goes to its own site and is not an affiliate link.
Reviews and complaints at the source
We do not copy third-party review scores onto this page: they change often and we could not verify them. Read Blue Corona (merged into RYNO Strategic Solutions, an EverService Holdings company)'s current reviews at the source.
Frequently asked
Should I work with Blue Corona or a trade-specific specialist?
Blue Corona is now part of RYNO, so the comparison is RYNO against a specialist. RYNO offers a broad multi-channel service menu across many home-service trades; specialists such as Hook Agency (roofing and HVAC) and Plumbing & HVAC SEO (plumbing, HVAC and electrical) focus on fewer trades and publish their pricing.
Is Blue Corona still an independent agency?
No. Blue Corona and RYNO Strategic Solutions merged effective October 1, 2024, unifying under the RYNO brand, and bluecorona.com now points visitors to RYNO. RYNO is a wholly owned subsidiary of EverService Holdings, LLC, a portfolio company of Sunstone Partners. EverService had acquired Blue Corona in November 2022.
Other marketing agencies
Hook Agency
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Plumbing & HVAC SEO
Tier SDoral, Florida marketing agency for plumbing, HVAC and electrical contractors, with a published $2,495/month core program
Adapt Digital Solutions
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Lemonade Stand
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Builder Funnel
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Scorpion
Tier AMarketing agency and technology company for home services, legal, healthcare and franchise businesses; custom quotes and a typical 12-month contract