Lead generation · Australia · Head-to-head
Localsearch vs ServiceSeeking
Two Australia lead generation options, compared side by side for Australia trades.
Which should you choose?
ServiceSeeking carries a reputation warning (see below) and Localsearch does not. Read the warning before you choose ServiceSeeking.
Localsearch
Tier A · ListedQueensland-based local business directory and digital marketing provider, founded in 1993 as a phone directories company
Localsearch was launched in 1993 by Glenn Hargraves as Phone Directories Company and says it is family-founded and still independent, with its head office in Robina, Queensland. It runs the localsearch.com.au directory, where businesses can create a free profile and receive quote requests and enquiries, and sells digital marketing: SEO, Google Ads management, websites, Google Business Profile and review management, and listings syndication. Localsearch says it helps more than 15,000 Australian businesses each year across more than 75 Australian markets.
Pros
- + Free business profile on localsearch.com.au
- + Customers can send quote requests and enquiries straight to your profile
- + Marketing products are priced one by one, so you can buy a single service
- + Serves more than 75 Australian markets, from Cairns and Townsville to Geelong and Bendigo, Localsearch says
Cons
- − 6-month minimum term on paid services (12 months for websites and LocalVis)
- − Renews month by month until you give 30 days' written notice
- − Early exit only at Localsearch's discretion, with the remaining fees payable
- − Only a starting price is published; each product needs a quote
Australia note
Localsearch Operations Pty Ltd is based at 138 Robina Town Centre Drive, Robina QLD. Its subscription agreement (25 September 2026) sets a 6-month minimum term (12 months for subscription websites and LocalVis), then month-by-month renewal until you give 30 days' written notice; early termination is at Localsearch's discretion and fees for the rest of the term stay payable.
ServiceSeeking
Tier F · Reputation warningAustralian job-lead marketplace: lead subscriptions from AU$129 a month, no commission on work won
⚠ In July 2020 the Federal Court ordered Service Seeking Pty Ltd to pay a $600,000 penalty for misleading online reviews, in a case brought by the ACCC. From July 2016 to November 2018 its Fast Feedback feature let businesses draft their own reviews, which were published automatically if the customer did not respond within three days; about 17,000 were published that way. Service Seeking admitted liability, and the court also ordered injunctions, corrective notices and a compliance program.
ServiceSeeking is an Australian marketplace, run by Service Seeking Pty Ltd since 2007, where customers post jobs and businesses quote on them across trades, household, business and creative services. Businesses list for free and pay for a lead subscription; ServiceSeeking says it sent 267,220 job leads to local businesses in the last 12 months. It charges no commission on work won.
Pros
- + Published entry price: lead subscriptions from AU$129 a month including GST
- + No commission: once you have a customer's contact details you can deal with them on or off the platform
- + Average daily budget, with unused budget rolling over to the next day
- + Auto-recharge can be turned off to cap spend at the initial subscription
Cons
- − Federal Court penalty in 2020 over misleading reviews published from 2016 to 2018
- − No free trial as standard
- − Actual price varies by industry and location and is shown only inside the account
Australia note
Australia only; the site covers Sydney, Melbourne, Brisbane, Perth, Adelaide, Hobart, Darwin and Canberra. The published starting price includes GST, and ServiceSeeking emails a tax receipt for each subscription payment.
More Australia options
See all Australia lead generation vendors and the rest of the Australia directory.