Payroll · Published price, no warning
Roll by ADP Review
ADP's chat-based payroll app for small businesses: $39/month plus $5 per worker, unlimited runs
Quick verdict
Who Roll by ADP suits: Owner-operators and small trades shops that want simple, chat-based payroll from ADP with a published price and unlimited payroll runs. Pricing: $39/mo + $5 per employee or contractor; unlimited payroll runs, taxes calculated, deducted and paid, all 50 states, same-day and next-day direct deposit available, QuickBooks Online integration and live chat support, with no long-term contract. New US customers get three months free; fees may apply for added services you choose. Payroll-focused rather than a full HR suite, a chat-first workflow that not every owner will like, phone support on weekday business hours only, and fees for any added services you choose.
About Roll by ADP
Roll by ADP is ADP's chat-based payroll app for small businesses. ADP launched it in February 2021, describing it in its annual report as a mobile-first solution with an AI-powered chat interface that turns payroll into a conversation. You open the app, type a request such as "payroll", add hours, and Roll's assistant walks you through the run. ADP now describes Roll as using generative AI and offering smart HR assistance.
Pricing is published: $39 a month for the whole company plus $5 per W-2 employee or 1099 contractor. Roll's pricing page says that includes unlimited payroll runs, taxes calculated, deducted and paid for you, payroll in all 50 states, same-day and next-day direct deposit, tracking worker hours, a QuickBooks Online integration, new hire reporting, an employee self-service app, AI-driven error checks, payroll reports and unlimited live chat support, with no long-term contracts. Roll's terms say there may be fees for added services or features you choose.
New US customers who have never used Roll get three months free. Under Roll's terms, the free period starts once you finish company setup and accept the terms; if you start payroll and then cancel during the free period, you forfeit the rest of it, and billing at $39 plus $5 per worker starts automatically with the next monthly cycle after it ends. You cancel through the in-app chat.
The trade-off: Roll keeps payroll simple and priced in the open, with unlimited runs that suit weekly pay, and it is built for owners who run the business from a phone, though desktop access is available. It is a payroll app rather than a full HR suite, so shops that want benefits administration, scheduling or job costing should compare broader platforms.
How it works
Download the app (desktop access is also available), set up your company and workers with the chat assistant, and accept Roll's terms to start the three-month free period. To run payroll, type a request such as "payroll" and add hours; Roll calculates pay, deducts and pays taxes, and pays W-2 employees and 1099 contractors by direct deposit, with same-day and next-day options. Employees see pay stubs and tax statements in the app. After the free period, billing is $39 a month plus $5 per worker, and you can cancel through the in-app chat.
Pros & cons
What works
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Run payroll by chat
You run payroll by typing a request to Roll's assistant instead of working through menus, which suits owners managing the business from a phone.
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Published price with unlimited runs
$39 a month plus $5 per worker includes unlimited payroll runs, so weekly pay or off-cycle bonuses do not add per-run charges.
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Backed by ADP
Roll is an ADP product (ADP was founded in 1949) and covers payroll in all 50 states.
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Three months free, no long-term contract
New US customers get three months free, and Roll's pricing page says there are no long-term contracts.
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Fast deposits and QuickBooks Online sync
Same-day and next-day direct deposit are available, and Roll integrates with QuickBooks Online.
What doesn't
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Payroll app, not a full HR suite
Roll covers payroll, tax payment, worker hours and basic HR assistance; shops that want benefits administration, scheduling or job costing should look at broader platforms.
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Free-period rules
If you start payroll and cancel during the three free months, you forfeit the rest of the free period, and billing starts automatically once it ends.
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Chat-first workflow
Everything, including cancellation, runs through the chat interface, which not every owner will prefer over a traditional dashboard.
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Support hours
Live chat support is unlimited, but phone support runs Monday to Friday, 8 a.m. to 5 p.m. Eastern.
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Extra services can add fees
Roll's terms say fees may apply, even during the free period, for added services or features you choose, so confirm the full monthly cost.
Pricing
$39/mo + $5 per employee or contractor; unlimited payroll runs, taxes calculated, deducted and paid, all 50 states, same-day and next-day direct deposit available, QuickBooks Online integration and live chat support, with no long-term contract. New US customers get three months free; fees may apply for added services you choose.
Starting base: $39/mo + $5/employee
Affiliate disclosure: The link to Roll by ADP on this page goes to its own site and is not an affiliate link.
Integrations
Reviews and complaints at the source
We do not copy third-party review scores onto this page: they change often and we could not verify them. Read Roll by ADP's current reviews at the source.
Frequently asked
How much does Roll by ADP cost?
$39 a month for the whole company plus $5 per W-2 employee or 1099 contractor, with unlimited payroll runs and no long-term contract. New US customers get three months free. Fees may apply for added services you choose.
How does Roll by ADP work?
It is a chat-based app: you type a request such as "payroll", add hours, and Roll's assistant runs payroll, calculating, deducting and paying taxes and paying workers by direct deposit, including same-day and next-day options.
Is Roll by ADP good for small contractors?
It fits owner-operators and small crews who want simple payroll with a published price and unlimited runs. It is a payroll app, not a full HR suite, so shops that need benefits administration, scheduling or job costing should compare broader platforms.
Roll by ADP vs Gusto or Homebase?
Roll is a chat-based payroll app with one published price. Gusto and Homebase have their own listings in this directory; compare the features you need, such as benefits, scheduling or time tracking, and each vendor's current pricing page.
Other payroll services
Gusto
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OnPay
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Patriot Payroll
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Hourly.io
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QuickBooks Payroll (plans branded QuickBooks Workforce)
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Square Payroll
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