AI Tools · AI Marketing & Reviews
More Good Reviews Review
AI review manager with published per-location pricing and an MCP server you can drive from Claude
Quick verdict
Who More Good Reviews fits: Trades businesses of one to ten locations that want automated review requests at a published price, and operators or agencies already working in Claude or another AI assistant who want to manage reviews through an MCP server. Pricing: Business $59 per location/month on monthly billing ($49 billed yearly), falling to $49, $39 and $29 per location ($39, $29 and $19 yearly) at 11-20, 21-50 and 51+ locations; each location includes 5,000 review requests a month and unlimited customers. Agency $99/month (monthly billing only) with 5 locations and 25,000 requests; extra locations $12/month each, adding 5,000 requests. Business and Agency need separate accounts. 7-day free trial, no credit card required. SMS runs through your own Twilio, ClickSend, SimpleTexting or TextLink account. An AppSumo lifetime deal ($79-$395) was listed on 2026-09-30. Drawbacks: Young, founder-led company that also sells an AppSumo lifetime deal; ongoing sync covers only Google and Facebook; no field-service software integrations named; SMS costs sit with your own provider.
About More Good Reviews
More Good Reviews (MGR) is a review-request and reputation tool for local and service businesses, sold with published per-location pricing. Its AppSumo listing names Scott Vayner as founder and gives New York, New York and July 2022 as its location and founding date. The core loop is conventional: scheduled email and SMS review requests with up to three reminders, branded review pages with QR codes and a kiosk mode, Google review sync with replies from the dashboard (Facebook Page sync was added in June 2026), AI-drafted replies that can post automatically after a set delay, website widgets, and a white-label agency portal with client single sign-on.
What sets it apart is its MCP server. From Claude or another MCP client you sign in per project, grant read, write or delete scopes, and then check reviews, look up customers, schedule requests and pull reports by asking your assistant. MGR's changelog says it went live in Claude's connector directory in August 2026, and it publishes three free Claude Agent Skills on GitHub (a reputation report, reputation actions and a review pipeline).
Its compliance documentation is specific. The Google Review Guidelines page cites the FTC's Consumer Reviews and Testimonials rule and warns against review gating and paying for reviews. The link revealer, which keeps a public review option open for customers who give a low rating, shows by default, and the docs warn that blocking public reviews can get listings removed. AI Review Suggestions is off by default and the docs tell customers to edit suggestions to match their experience, but the feature still takes keywords in its settings, so we would leave it off. The SMS Consent page explains prior express written consent and says TextLink's phone-based setup does not remove the need for consent.
The trade-off: MGR is a young, founder-led company that also sells an AppSumo lifetime deal, and ongoing sync covers only Google and Facebook; Yelp, Trustpilot, LinkedIn and other sites are one-time imports. It names no field-service software integrations (customers come in by CSV, Stripe, HubSpot, Zapier or API).
How it works
You connect your Google Business Profile (and Facebook Page), import customers by CSV, Stripe, HubSpot, Zapier or the API, and set a request strategy: when email and SMS review requests go out and up to three reminders. SMS goes through your own Twilio, ClickSend, SimpleTexting or TextLink account, so texting costs are yours, and STOP replies unsubscribe customers when the incoming webhook is set up. Customers land on a branded review page with a star rating; low ratings see a feedback form plus a link revealer that keeps a public review option visible by default (leave it on; hiding it is the gating pattern Google prohibits). Google reviews sync about every four hours, and AI can draft replies or post them automatically after a delay you choose. Agencies get a separate white-label portal with per-client projects, SSO and an agency-level MCP server. For AI assistants, you add the project's MCP URL in Claude or another MCP client, sign in, grant scopes, and manage requests, reviews and reports conversationally.
Pros & cons
What works
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Published pricing with a no-card trial
MGR's pricing page lists Business from $59 per location/month ($49 billed yearly) with 5,000 requests per location, and a $99/month Agency plan, with a 7-day free trial and no card required. Podium and Birdeye, by contrast, publish no prices.
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An MCP server and Claude skills
You can manage reviews, customers, requests and reports from Claude or any MCP client, with per-project sign-in and read, write or delete scopes. MGR says it is listed in Claude's connector directory and publishes free Claude Agent Skills on GitHub.
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Low-cost white-label agency tier
$99/month with five locations and 25,000 requests, plus a branded client portal, custom domains, client SSO and email templates. For an agency serving trades clients, this is the main use case.
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Compliance defaults and plain-English docs
The link revealer is on by default, AI Review Suggestions and incentives are off by default, and the docs cite the FTC's Consumer Reviews and Testimonials rule and explain SMS prior express written consent.
What doesn't
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Young company, lifetime-deal economics
MGR is founder-led, founded in 2022 per its AppSumo listing, and sells an AppSumo lifetime deal alongside subscriptions. Reviews written by lifetime-deal buyers skew toward enthusiasts, and a vendor this size carries key-person risk.
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Narrow ongoing review sync
Automatic sync covers Google and Facebook. Yelp, Trustpilot, LinkedIn and other sites are one-time imports, which limits monitoring if your customers review you elsewhere.
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No field-service integrations
Customers come in by CSV, Stripe, HubSpot, Zapier or API, not from Jobber, Housecall Pro or ServiceTitan directly.
Pricing
Business $59 per location/month on monthly billing ($49 billed yearly), falling to $49, $39 and $29 per location ($39, $29 and $19 yearly) at 11-20, 21-50 and 51+ locations; each location includes 5,000 review requests a month and unlimited customers. Agency $99/month (monthly billing only) with 5 locations and 25,000 requests; extra locations $12/month each, adding 5,000 requests. Business and Agency need separate accounts. 7-day free trial, no credit card required. SMS runs through your own Twilio, ClickSend, SimpleTexting or TextLink account. An AppSumo lifetime deal ($79-$395) was listed on 2026-09-30.
Starting at $49/mo · 7-day free trial
Affiliate disclosure: The link to More Good Reviews on this page goes to its own site and is not an affiliate link.
Integrations & key features
Integrations
Key features
Frequently asked
How much does More Good Reviews cost?
Per MGR's pricing page (read 2026-09-30), Business is $59 per location per month on monthly billing or $49 billed yearly, falling to $29 monthly or $19 yearly per location at 51+ locations; each location includes 5,000 review requests a month and unlimited customers. Agency is $99/month with five locations and 25,000 requests, plus $12/month per extra location. There is a 7-day free trial with no card. SMS runs through your own provider account, so budget for that separately.
What is the MCP server, and why does it matter?
It lets AI assistants such as Claude connect to your MGR project: you sign in per project, grant read, write or delete scopes, and can then check reviews, schedule requests, look up customers and pull reports by asking your assistant instead of opening the dashboard. MGR says it is in Claude's connector directory and publishes free Claude Agent Skills on GitHub that pair with it.
Is automated review requesting even allowed?
Asking customers for reviews is fine; what Google prohibits is gating (sending only happy customers to public reviews), and the FTC rule bans buying reviews and suppressing negative ones. MGR's link revealer keeps a public review path open by default, incentives are optional and off unless you add them, and AI Review Suggestions is off by default with docs telling customers to edit any suggestion. We would still leave AI Review Suggestions off. Before texting anyone, read MGR's SMS Consent page on prior express written consent.
How does it compare to NiceJob, Podium and Birdeye?
Podium and Birdeye do not publish prices and bundle much more (AI phone agents, payments, listings, multi-location reporting). NiceJob publishes $75 and $125 monthly plans and names integrations with Jobber, Housecall Pro and ServiceTitan, which MGR does not. MGR's differences are per-location pricing, a $99 white-label agency tier, bring-your-own SMS provider and its MCP server.
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