Lead generation · United Kingdom
Checkatrade
UK trades directory with a free profile, a £30/month Approved plan and lead plans from £59/month
Market position
Checkatrade is a UK trades directory and lead service run by Vetted Limited in London. Tradespeople can list free, pay £30 a month for the Approved plan with the Checkatrade tick after ID, address and documentation checks, or take a Growth plan from £59 a month that adds a chosen volume of customer enquiries, direct booking and search credit. Checkatrade says memberships are for 12 months and it covers 72 trade industries. In September 2026 Checkatrade Group bought the Rated People brand and website, and jobs posted on Rated People are now matched with Checkatrade members.
United Kingdom-specific note
You pick the UK postcode areas you work in and, on lead plans, how many leads you want a year. The Checkatrade tick needs ID, address and documentation checks. Since September 2026 Checkatrade members also receive jobs posted on Rated People, whose brand and website Checkatrade Group bought after Rated People Limited went into liquidation.
Pros
- + Free profile to collect and show reviews
- + Published prices: Approved £30/month, Growth from £59/month
- + You choose your postcode areas and yearly lead volume
- + Members also get jobs posted on Rated People since September 2026
Cons
- − Memberships are for 12 months
- − Only a 'from' price is published for Growth lead plans
- − The pricing page does not say whether VAT is included
- − Checkatrade Pay card payments carry fees of 1.29%-1.79%
Typical United Kingdom pricing
Free £0/month (profile and reviews); Approved £30/month; Growth from £59/month depending on the plan and lead volume. Memberships are for 12 months. The pricing page does not say whether VAT is included
Why this matters for United Kingdom trades
Gas Safe Register is the register approved by HSE: a business must be on it to legally do gas work within the scope of the Gas Safety (Installation and Use) Regulations 1998, and HSE prosecutes unregistered gas fitters. For electrical work in dwellings, NICEIC (Certsure) is one of several authorised competent person schemes, alongside BESCA, Blue Flame Certification, NAPIT and OFTEC, that let installers self-certify instead of getting building regulations approval, and OFTEC is one of six schemes authorised for oil appliances. The payroll tools listed here are on HMRC’s list of recognised payroll software, while CIS returns may need an add-on or a separate product; insurers such as Hiscox and AXA note that employers’ liability insurance is a legal requirement once you employ staff.
UK trades vendor selection is shaped by the Gas Safe Register for gas work, competent person schemes such as NICEIC and OFTEC that let installers self-certify building work, payroll duties (HMRC RTI reporting, workplace pension auto enrolment and, in construction, CIS returns), VAT, and lead services such as Checkatrade, MyBuilder and TrustATrader.
Frequently asked
Is Checkatrade a good fit for United Kingdom trades?
Checkatrade is a UK trades directory and lead service run by Vetted Limited in London. Tradespeople can list free, pay £30 a month for the Approved plan with the Checkatrade tick after ID, address and documentation checks, or take a Growth plan from £59 a month that adds a chosen volume of customer enquiries, direct booking and search credit. Checkatrade says memberships are for 12 months and it covers 72 trade industries. In September 2026 Checkatrade Group bought the Rated People brand and website, and jobs posted on Rated People are now matched with Checkatrade members. You pick the UK postcode areas you work in and, on lead plans, how many leads you want a year. The Checkatrade tick needs ID, address and documentation checks. Since September 2026 Checkatrade members also receive jobs posted on Rated People, whose brand and website Checkatrade Group bought after Rated People Limited went into liquidation.
What does Checkatrade cost in United Kingdom?
Free £0/month (profile and reviews); Approved £30/month; Growth from £59/month depending on the plan and lead volume. Memberships are for 12 months. The pricing page does not say whether VAT is included. Pricing and availability can change by region; confirm current United Kingdom pricing on the vendor's site before committing.
Does Checkatrade publish its prices?
Yes. Checkatrade is Tier S in our United Kingdom directory, which means our check found its prices published on its own website (see the typical pricing above). The tier is not a quality ranking, so compare it against the alternatives for your trade and region.