Tradify Review
Job management for trade businesses (UK/AU/NZ-rooted)
Score
Score
▸ How we scored Tradify: 7.8/10
| Factor | Weight | Sub-score |
|---|---|---|
| Vertical fit | 40% | 7.0/10 |
| User ratings (G2 + Capterra) | 30% | 9.3/10 |
| Pricing transparency | 10% | 10.0/10 |
| Feature depth | 10% | 7.0/10 |
| Integration coverage | 10% | 5.0/10 |
Weighted composite, applied identically to every vendor — no vendor pays to change it. Full Fit Score methodology →
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Quick verdict
Tradify is best for 1-10 person trade businesses needing quote-to-invoice flow at a low price point. Pricing starts at $47/mo. 4.7 / 5 aggregate user rating. 14-day free trial available.
About Tradify
Tradify is the leading job management platform for small trade businesses internationally, founded in 2009 in Auckland, New Zealand, and now serving operations across New Zealand, Australia, the UK, and increasingly the United States. The product targets the 1-10 person trade business segment with a tight quote-to-invoice workflow, transparent single-tier pricing, and deep accounting software integration (Xero-first, with QuickBooks Online, MyOB, and others supported).
What separates Tradify from US-rooted competitors like Jobber and Housecall Pro is the international focus and accounting-software-first integration philosophy. Xero is the dominant small business accounting platform in NZ, AU, and UK markets; Tradify's deep Xero integration (built before QuickBooks integration was added) is best-in-class for operations on Xero. The product also supports QuickBooks Online, MyOB (AU), Stripe and GoCardless for payment processing, plus standard CRM and scheduling workflows.
Pricing is the simplest in the FSM market: a single tier at $36/user/month with volume discounts past 5 users. No tier ladder, no upgrade-to-unlock features, no custom-quoted enterprise tier. Every customer gets the full feature set. The 14-day free trial allows full evaluation. For 1-3 person operations, this works out to $36-$108/month — the lowest entry price for a full-featured FSM platform in the market.
Key features include quotes, invoicing, scheduling, time tracking, job management with budget tracking, purchase orders, and a strong mobile app for field tradespeople. The product is built for operations where the owner is also a working tradesperson — workflows assume the user is doing the work, not just managing it from an office.
The trade-off: Tradify is positioned for small operations (1-10 people) on Xero-first accounting. US operations on QuickBooks Online get good fit but may find ServiceM8 or Jobber's US-specific integrations slightly stronger. Operations larger than 10 people need to evaluate whether the single-tier feature set covers their dispatching and reporting needs.
Pricing
| Tier | Price | Notes |
|---|---|---|
| Per user/month | $36/mo | Entry tier |
Three tiers per-user/month: Lite $47, Pro $51, Plus $61 (USD); Custom tier by request.
Tradify starts at $47/mo on the Per user/month tier and scales to $36/mo on Per user/month. The Per user/month ladder places it in the budget-friendly entry tier segment of the FSM market. At this price point you're getting core scheduling, invoicing, and a mobile app — but expect to upgrade once you need advanced features like dispatch optimization, automated reminders, or recurring-service contracts. 14-day free trial available — no credit card typically required.
Pricing verified 2026-07-10. Vendors change pricing without notice; verify with Tradify before purchasing.
Estimate uses the published starting tier and detects per-user vs per-company pricing automatically. For an exact quote at your team size and feature requirements, request a quote from Tradify.
Key features
Integrations
Pros
- + Simple single-tier pricing
$36/user/month with no upgrade tiers. Predictable, lowest entry price in the FSM market for a full-featured platform. No surprises, no upsells.
- + Xero-native integration (best in market)
Built in the Xero ecosystem first; Xero integration depth is unmatched by US-rooted competitors. Critical for operations on Xero (dominant in NZ/AU/UK).
- + Lowest entry price for full features
Single $36/user/mo tier means even solo operators get the complete feature set. Jobber and Housecall Pro lock features behind higher tiers; Tradify doesn't.
- + Tight quote-to-invoice flow
Quote → approval → job → time tracking → invoice flow is optimized for small trade businesses where the owner needs visibility from quote to payment in one workflow.
- + Strong mobile app for working tradespeople
Built for operations where the owner is a working tradesperson. Mobile app handles real fieldwork (time tracking, materials capture, customer signatures, photo attachments) without office reliance.
- + 14-day free trial with full features
No feature gates during trial; full evaluation including Xero integration setup. Standard in FSM market but worth noting for operations evaluating alternatives.
Cons
- − US payroll integrations weaker than US-rooted competitors
Tradify's payroll integration ecosystem is stronger in NZ/AU/UK markets than in the US. US operations needing tight payroll integration may find ServiceM8, Jobber, or Housecall Pro better-fit.
- − Single tier with no upgrade path
At 10+ people, operations may outgrow the single-tier feature set. No enterprise tier with advanced dispatching, reporting, or multi-region features.
- − Limited marketing automation
No built-in marketing automation, review request workflows, or campaign management. Operations needing marketing automation need to layer Mailchimp or similar through Zapier.
- − International support hours
Customer support primarily during NZ/AU/UK business hours. US operations get reduced support availability during US business hours (some overlap with US morning).
- − Smaller US user community
Most case studies, tutorials, and YouTube content come from NZ/AU/UK markets. US-specific guidance is thinner than for US-rooted competitors.
Implementation timeline
1–3 weeks for a small team
Plan for 1-2 weeks for full deployment. Tradify's onboarding is self-service with email support and an active customer success team in NZ business hours. Realistic timeline for a 3-person trade operation: Week 1 account setup, Xero (or QuickBooks Online) integration setup, customer import, pricebook/material library setup, mobile app installation for all users. Week 2 first jobs run through Tradify end-to-end: quote → approval → job → time tracking → invoice → Xero sync. Office staff (if any) train on job pipeline view and reporting. The Xero integration is the highest-value setup step for operations on Xero — the integration handles invoice sync, payment matching, customer sync, and chart of accounts mapping. Plan for 2-4 hours of careful setup to map your existing Xero chart of accounts to Tradify's job categories. For QuickBooks Online operations, the integration is functional but slightly less deep than Xero. For operations migrating from spreadsheet-based workflows, the migration is straightforward — import customer list, set up pricebook/materials, configure default invoice templates. For operations migrating from competitor FSM platforms (ServiceM8, Jobber, Housecall Pro), the data migration depends on source platform — most allow CSV export of customers and historical invoices.
Best for / Watch out for
Best for
1-10 person trade businesses needing quote-to-invoice flow at a low price point
Watch out for
UK/AU-rooted (US payroll integrations weaker); no advanced dispatching for larger teams
Available for these trades
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User reviews
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Frequently asked questions
Is Tradify suitable for US-based trade businesses?
Yes, with caveats. The core FSM workflows (quote, schedule, time-track, invoice) work well for US operations. The Xero integration is best-in-class — important if you're on Xero. US payroll integrations are weaker than US-rooted competitors like Jobber or Housecall Pro. For US operations on QuickBooks Online needing US-specific payroll integration, evaluate Tradify against ServiceM8 and Jobber for fit.
How does Tradify compare to Jobber?
Tradify and Jobber serve similar small-business segments but with different positioning. Tradify: $36/user/mo single tier, Xero-first, international roots, simpler upgrade path. Jobber: tiered $29-$169/mo by feature, QuickBooks-first, US-rooted, deeper marketing features. Pure cost comparison: at 1 user, Tradify $36 vs Jobber Core $39 are similar; at 5 users, Tradify $180 vs Jobber Connect $69 (flat-rate) — Jobber cheaper at scale. The trade-off is feature depth versus pricing model.
Does Tradify have an enterprise tier?
No — Tradify offers a single tier at $36/user/month with volume discounts past 5 users. Operations needing enterprise features (multi-region, advanced dispatching, custom workflows) need to evaluate ServiceTitan, BuildOps, or other enterprise-tier platforms. Tradify is positioned for the 1-10 person trade business segment specifically.
What accounting software does Tradify integrate with?
Xero (deepest integration, NZ/AU/UK dominant), QuickBooks Online (US-focused), MyOB (Australia). No QuickBooks Desktop, no Sage. Tradify's positioning assumes you're on modern cloud accounting software. Operations on QuickBooks Desktop need to migrate to QuickBooks Online to use Tradify effectively.
Is the $36/user/month pricing competitive?
Yes — it's the lowest entry price for a full-featured FSM platform. Most competitors start at $29-$49 for limited tiers and require $69-$199 for full feature access. Tradify's single tier means even solo operators get the complete feature set at $36/month. For 5+ user operations, flat-rate alternatives (Jobber Connect, Housecall Pro flat-rate plans) may be cheaper on absolute cost.
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